How important is it to have all the right people in place in order for a business to succeed? For a large corporation, I’m sure having a few less then stellar individuals wouldn’t hurt the overall competency of the company, but for a small to medium size business, it could be disastrous.
When I talk about the right people, I’m not talking about qualifications, intelligence levels, and educational background—I’m talking about the right people for your particular company. People that will make your company succeed. People that cannot help but drive your company to success.
The fantastic thing about the day and age we live in is the fact that we have access to a virtual smorgasbord of people through mediums such as Linkedin and Monster.com So the fact that we are a creative agency based on the Monterey Peninsula doesn’t limit our pool of potential employees and “success makers” to our geographical area. We have access to people all over the country, and the world if necessary.
So take an honest look at the people you’ve brought on to be part of your business—are they the right people? Are they the people that will lift your company up from obscurity and into the light of public adulation and renown? For our business, the burning question we ask ourselves when talking about our people is this—can they adjust effortlessly to the constantly changing world of advertising, marketing, and technology? And do they have the same passion for excellence and world domination as we do?
Do you?
